Andy,
I've also had that combo, in particular it was Croft Pink Port and a nice bubbly as well, when Robert Bower of Kobrand (Brand Mgr. for TFP Ports) was here a few months back. It was about as enjoyable as any sweet fresh fruit mixer, and I am not adverse to them. I've had the original creation of the Bellini (peach puree) years ago and then finally at the source for where it originated (1948 -- at Harry's in Venice, Italy) with Dorene on our honeymoon ... as well as Cirpriani's outcroppings here in the USA. I've had it with Prosecco, Cava, Chat. Ste. Michelle, Cremant and other cheapies over the years and even knock offs that substituted strawberry puree (yummy) in place of peach.
I have to think that a mixologist could fashion some Port, whether Pink/Rose or even Ruby ... which I think would be cool too, and come up with something that could be a trend setter. Seriously. Honestly, I am not sure why the Port trade has not been FAR MORE proactive in this regard. I know they're really tradtionalists and I resemble that remark with Port and respect that stance. But for the betterment of the Port industry as a whole, I think this is the easiest and least expensive thing that could be done to introduce new and younger people to Port. I think it makes more sense than expecting people to buy a bottle of Rose or Pink Port right off the bat ... which obviously people ARE doing and in droves apparently. Cool!
How about other mixers with hot selling Vodka brands or even Tequila? I am sure that the Port trade is loathe to go the route of Rum & Coke ... them substituting Port for the proverbial 'coke' but nonetheless, nothing should be overlooked in terms of appealing to new markets ... especially for Ruby and Ruby Reserve ... which face the facts, is what pays the bills and allows us serious Port geeks to continue down our merry paths of geekdom drinking well-aged Vintage Ports, stellar LBVs and Colheitas and 20-40 year old Tawnies with frequency and abandon. But we're just the 2% of their marketing emphasis. They already have us hook-line-and-sinker for life.
That said, with summer right around the bend and the Pink/Rose category starting to really catch on "mainstream" now in the Port trade, it would be very wise to come up with beach/deck/club-friendly summer sipper cocktails with Port. I was going to put something like this into an OP/ED piece in the newsletter ... but I'd rather soft peddle this one instead of thowing it in the faces of the Port trade. However, I hope they are reading this
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and keeping an open mind, just as I did when the very first Pink Port was launched (when so many were quick to rail against it vociferously early and often).
It just makes too much sense and hopefully those cents will turn into dollars!
Stepping down now
