Eric Menchen wrote: ↑Tue Jun 02, 2020 1:07 pm
Glenn E. wrote: ↑Tue Jun 02, 2020 8:53 am
I believe that Vintage Port is closer to 2%.
Colheita is actually the rarest style of Port at around 1% of production (not counting Garrafeira which really only Dirk makes).
I've heard those numbers for years. But I wonder if they remain accurate circa 2020. Tawny and colheita popularity has increased a lot in the last decade, and a good number of countries have had a shift to more higher end Port consumption. Then again, France drinks a LOT of plain ruby, so maybe the upticks I've mentioned don't move the needle that much.
The IVDP numbers for 2019 indicate sales of ~795,000 liters of Vintage Port and ~425,000 liters of Colheita. That's out of ~113,600,000 total liters of Port, so the actual percentages are 0.7% and 0.37% and Thomas's 1% was correct. But that does seem awfully low relative to the old numbers I'd always heard, so I suspect this isn't an apples-to-apples comparison of the old numbers to the 2019 numbers.
That said, VP is still roughly twice the size (in volume) as Colheita, so that hasn't changed.
I can't link to it directly because the website doesn't allow it, but the global statistics table can be found at ivdp.pt (defaults to PT, but you can switch to EN in the upper right corner). Information -> Statistics -> Global Statistics. Then play with the filters. You can extract all kinds of interesting information from the various charts on the statistics page, such as the fact that the US pays the 4th most for its Port at 8.93 EU per liter (among countries that consume at least 100,000 liters), behind only Macao (10.00), South Korea (9.03), and Denmark (8.94). But Macao and South Korea are barely over 100K liters each while the US is at 4.7M and Denmark is at 2M. The UK (9.2M liters) consumes almost double as much Port as the US, but only pays an additional 8M EU (for an average of 5.47 EU per liter) to get it. So the US and Denmark are really the
quality consumers. Portugal (44M liters / 4.56 EU per liter) and France (18M liters / 3.83 EU per liter) are the
quantity consumers.