NIEPOORT´s Fabulous - Master Thesis about label image

[miguel c s]

Hello,

After a suggestion from Dirk Niepoort and a kind approval from R. Hersh, im posting this text about a Master Thesis Research im developing in Portugal, about the image of a Niepoort´s wine.

My intention is to analyze the image that consumers have in relation to the "Fabulous" wine collection, which is marketed with different labels and name according to each country.

For instance, in the UK it goes by the name of "Drink Me", whereas in the USA it´s called "Twisted"

You can participate in this study by answering a very quick only questionnaire, that can be found here - http://fabulous.aproveita.info .

Your help is crucial for the successful completion of this project.

Thank you in advance!

Miguel Silva
(miguelcs@gmail.com)

[Roy Hersh]

Hi Miguel,

I will pop back in here to add my thoughts and whatever insights I can, but I am hoping that our knowledgeable forum members will share their collective wisdom and provide some answers for you!

Come on folks, help a brutha out.

[Bob Parsons Alberta]

For me this is questionable market research which many forums I know would not allow. Pass.